Every walled garden begins with an open gate. LinkedIn’s latest round of API enhancements and revenue-focused announcements ...
Two days after LinkedIn announced its Audience Engagement API, Omnicom has released a product built around it – an analytics tool called “Professional Audiences.” Omnicom released its B2B analytics ...
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LinkedIn’s new API is a big deal. Why? Because LinkedIn’s members are established professionals, and many of them pay for their membership. Privacy and control ...
With the launch of an Ads API access yesterday, LinkedIn joined a very small club of social companies that allow developers of outside platforms to customize and sell into their paid media products.
LinkedIn is restricting access to most of its application programming interfaces (APIs) to companies that have struck up partnerships with the social networking company. “Over the past several years, ...
Business and employment-focused social-media network LinkedIn has launched a Media Planning API, introducing the ability for agency partners to glean data directly from LinkedIn's platform in order to ...
LinkedIn today opened a set of APIs to software developers who want to build apps to interact with the social networking service. With this move, LinkedIn jumps into a growing battle between Google, ...
LinkedIn is stepping up its pitch to creators and advertisers with a new update launching today. For the first time, creators can plug LinkedIn performance metrics directly into the third-party tools ...