One Flo ad, for instance, shows a slideshow of very thin women in yoga pants with the caption “How I kept weight off for good,” with the claim that if you take Flo, within two menstrual cycles you can ...
Teams that run critical ad systems dwindle to one or two staffers. Lost ad revenue adds up during what should be the most profitable time of the year. Reading time 3 minutes Among Twitter’s multiform ...
Ad measurement and attribution are in crisis – but maybe that’s a good thing. “Actually, I’d even say it’s a great thing,” says Andrew Covato, founder and managing director of measurement consultancy ...
There’s a problem with online ads, and it’s not what you think Your email has been sent I have a somewhat different opinion with regards to online advertisements than many. For many of those who spend ...
Google Ads has confirmed it is experiencing a technical issue impacting a “significant subset of users.” The problem is specifically affecting spending controls and the delivery of active campaigns on ...
Reports of sexually explicit ads appearing on YouTube have gone up significantly, with users getting increasingly concerned about the platform’s content moderation efforts. A new incident shared on ...
CMO and Founder of Bango. Fighting to build a strong connection between marketing dollars spent and revenue generated by businesses. I believe digital advertising is broken. The fact remains that a ...
Australia’s Competition and Consumer Commission (ACCC) has instigated proceedings against Facebook owner Meta for allowing the spread of scam ads on its platforms and — it alleges — not taking ...
Don’t Let This Flop is released Wednesdays on all audio streaming platforms, including Apple Podcasts, Spotify, Amazon Music, Stitcher and more. If you spend a lot of time on TikTok and you’re a ...