Golf balls that feature visual aids to help us improve our putting have been a super addition to the equipment world - but ...

Like their PGA Tour counterparts, LPGA pros spend significant time with recreational players, usually in the form of once-per-week pro-am rounds. That gives them an inside look at what typical golfers ...

Welcome to Play Smart, a regular GOLF.com game-improvement column that will help you become a smarter, better golfer. Alignment sticks are some of the simplest — and most useful — training aids out ...

Aiming and alignment are certainly hot topics in lessons and golf schools. Many golfers assume they should naturally be able to do this, rather than realizing it is a learned and earned skill that ...

Ping used eye-tracking research while designing the Scottsdale TEC family to help golfers aim better and improve consistency on the greens.

Putters often spur emotional responses that sometimes echo the impression that wine connoisseurs reserve for their favorite varietals. That's not to say that these "feels" are an inconsequential ...