Using custom HTML tags in a web page's head can disrupt Google's rendering and indexing, potentially impacting SEO. Despite their benefits for developers, custom tags should be used cautiously due to ...

As I discussed in that previous column, a tag helper is a class that attaches itself to HTML-compliant elements in your View or Razor Page. Razor takes care of attaching your tag and then calls your ...

This post is about the exciting part of creating a custom tag helper: generating new HTML to go down to the user in the place of whatever "placeholder" tag you insert into your View or Razor Page. A ...

Web Components will change how you build web apps in the near future. At its core, web components let developers create reusable custom HTML tags (think: <datepicker>) for user interface patterns.

Here's how you set up a GTM account, create your first tags and triggers, and use the platform to streamline your tracking setup process. Ever put in a development ticket for what you thought would be ...

Structured data is a core SEO tactic. Not only does it remove a layer of ambiguity for search engines (they don’t have to infer what a piece of data is; you’re telling them outright), it’s also the ...