Ever see a spike in the 404 errors reported in Google Search Console's crawl error report? Especially from URLs that have been 404ed for ages? Well, it can happen ...

Can 404 and soft 404s errors affect your Google search rankings? According to Google, the answer is no. However, there is an exception you will want to know about, in ...

Don't let your content go unnoticed. Learn about the excluded part of the Google Search Console Index Coverage report and fix your status. Google Search Console lets you look at your website through ...

Google is warning against using 404 and other 4xx client server status errors, such as 403s, for the purpose of trying to set a crawl rate limit for Googlebot. “Please don’t do that,” Gary Illyes from ...