As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

Everyone wants to get consumer behavior back to “normal,” but normal is not coming back, if it was ever here. So what do retailers and brands have to look forward to from consumers in 2024? Here are ...

Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for companies trying to sell products to as many potential customers as possible.

Wars and pandemics change the world and shift the course of history. The Black Death killed half the population of Europe in the 14th century. But the plague eventually marked the end of Feudalism.

To me, there's always been a huge difference between going to a store like Target versus Walmart. Walmart is the store you go to when you need budget groceries or socks. Target is the store you go to ...

In the summer of 2012, I had just learned of a new service where a driver would pick you up in their own car, not a taxi or licensed town car. You’d be able to ...

Based on US health insurance consumer behavior reported in the eHealth Insights: 2020 Retrospective report, notable trends of the past year to watch for in 2021 include the popularity of $0 premium ...

I have a new study with coauthors at Columbia, Northwestern, and Denmark, and we actually show that this crisis has had profound effects on consumer behavior. First, we saw a massive increase in ...

Fleishman-Hillard, in conjunction with Harris Interactive, recently announced the results of the Digital Influence Index (DII) - a study designed to track and measure the influence and impact of the ...

Discover the types of consumer goods, including durable, nondurable, and services, along with examples like clothing and food, enhancing your understanding of retail products.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Lorne Lucree The Real ...