Calling all American Girl fans! The brand has relaunched its original historical dolls in honor of its 40th anniversary.

Editor’s note: Cyber Monday has officially started, and we’re no longer updating this Black Friday post.You can find all the best Cyber Monday American Girl Doll deals here, and you can find all of ...

NEW YORK — The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth. You know ...

Morgan Vitti's bridesmaids gifted her an exact mini replica of her wedding dress ...

Fans in the comments argued if the doll is really an 'antique' and if the appraiser set the right value for the doll ...

Mattel’s American Girl doll brand is continuing to celebrate its 40th anniversary with an early look at its 2027 "Girl of the Year" in a new book.

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

In our YouTube series 'Behind the Seams,' the brand's Senior Historical Researcher explains how the dolls' fashion reflects ...

Millennials’ favorite historical dolls just got a Saturday Night Live moment. A faux American Girls movie trailer debuted on SNL on April 15, and it embraced the tragic parts of the dolls’ stories.

Bratz just got a lot more fetch. On Wednesday, the toy company revealed its collaboration with Paramount, announcing the debut of four new limited-edition “Mean Girls” dolls in honor of the film’s ...

American Girl dolls were the center of my elementary school life. I remember owning two, both the ‘make your own’ dolls. I named them both after Francis Hogden Burnett’s characters: Emily, after the ...