Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...

The VR/AR/MR market is transitioning to mainstream use, reshaping industries like gaming, healthcare, and retail. Key opportunities include AI-powered smart glasses led by Meta's Ray-Ban Meta AI ...

MIDDLETOWN, Conn.--(BUSINESS WIRE)--Reality Interactive, an award winning retail technology agency, today announces the launch of new AR solutions to enable retailers to go beyond ecommerce and allow ...

The growth of augmented reality (AR) is immense—millions of people use AR functionality every day to access facial filters, visualizations, and games. It’s important to remember, though, that AR is ...

The virtual and augmented reality in healthcare market was valued at $2.5 billion in 2023 and is estimated to reach $14.9 billion by 2033, at a CAGR of 19.6%.WILMINGTON, Del., Feb. 25, 2026 ...

Kaon Interactive, a business-to-business software company and provider of 3D interactive product marketing applications, has launched new augmented reality (AR) experiences within its High Velocity ...

After nearly a year of writing this newsletter, I guess it’s time to wade into the metaverse or at least the virtual/augmented reality (VR/AR) dimension version of it. VR comes in for a lot of scorn, ...

Giving children a virtual/augmented (mixed) reality play set to use ahead of an MRI (magnetic resonance imaging) scan seems to ease both their and their parents' anxieties about this procedure, ...

Augmented reality is bridging the gap between creativity and technology, revolutionizing how art is created and experienced. By expanding artistic expression, redefining traditional mediums, and ...

The demand for AR and VR stocks is increasing. is technology that projects additions to what you see and hear through devices, adding to your current reality. Virtual reality (VR) is the creation of ...

Giving children a virtual/augmented (mixed) reality playkit to use ahead of an MRI (magnetic resonance imaging) scan seems to ease both their and their parents’ anxieties about this procedure, suggest ...