Plain cigarette packaging may make the product less appealing and encourage more people to quit. As of December 1, 2012, all tobacco products sold in Australia come in plain brown packs with graphic ...

An online survey of 900 consumers of three of the United States' most popular cigarette brands suggests that adopting standardized cigarette packing may reduce consumers' misconceptions that some ...

Selling cigarettes in drab, plain packaging that contains dire and very graphic health warnings appears to be successful in getting people to think about quitting, according to a study published in a ...

The implementation of plain packaging for cigarette packs in the United Kingdom exactly one year ago was a huge step backwards for the country that historically has pioneered trade mark usage rights.

While many countries have banned terms like "light" and "low-tar" from cigarette packs, other aspects of the products' packaging may also be misleading consumers, a new study suggests. Studies have ...

A new study shows we’re still suckers for canny packaging of cigarette brands, especially those claiming to be slightly less bad for us than the usual variety. A team of Australian researchers ...

Getting your Trinity Audio player ready... RICHMOND, Va. — Goodbye, Marlboro Lights. Hello, Marlboro Gold Pack. “Light” cigarettes are going up in smoke by the end of June, but their names and ...