Disseminating the results of your work is central to your role as a researcher, and not just to the scientific community. In the current climate of misinformation and public scepticism, communicating ...
A common stereotype of scientists is that they are poor at writing. A quick internet search brings up a Reddit post that proclaims, “90% of scientific writers absolutely suck at writing.” However, ...
Science communication has exploded since the COVID-19 pandemic. While Carl Sagan, PhD, MS, was the first household name in science communication, it took a long time for the field to gain traction.
As a science communication scholar, I’ve always supported vaccination and trusted medical experts – and I still do. As a new mom, however, I’ve been confronting new-to-me emotions and concerns while ...
Scientists are crucial voices in the public debate about wicked problems—societal-scale, high-stakes issues with no clear solutions, like pandemics and artificial intelligence. In the past, experts ...
“Sitting on the same floor of Duke’s Medical Sciences Research Building, two scientists are attacking brain cancer from opposite angles.” The students were visiting Duke researchers as part of a ...
In life sciences marketing, every company must face the challenge of communicating complex information clearly — in a way that’s both scientifically accurate and maximally engaging. It’s no small feat ...