A new patent from Google tells us how queries may be rewritten based on the context of those searches to better meet search intent. I’ve been looking at sources of information that discuss the intent ...

The emergence of ChatGPT search has led to many questions about the quality of the overall results compared to Google. This is a difficult question to answer, and in today’s article, I will provide ...

Google filed a patent titled ‘Ranking Search Results’ over a decade ago, outlining the use of branded search queries as a factor for ranking search results. The patent was widely misunderstood by the ...

Natural language processing opened the door for semantic search on Google. SEOs need to understand the switch to entity-based search because this is the future of Google search. In this article, we’ll ...