Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle. Want ...

Over two decades in marketing and advertising have provided me a firsthand look at the challenges and the technical advances that impact how we approach marketing. For example, when Google ...

Office and business closures during the COVID-19 pandemic have forced recruiters to adapt. In short order, vendors are following suit. Indeed's virtual hiring event product isn't the only solution ...

Take, for example, last week’s chic virtual launch of Motorola’s 5G razrs (yes, you read that right: the covetable flip phones from the early 2000s are back); Motorola celebrated the occasion with a ...

The COVID-19 pandemic changed the world in more ways than one, impacting how many people worldwide live and work. From students and office employees to event managers and Fortune 500 companies, ...

When we say custom, we mean custom. The unique features available for your Virtual Event are nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual ...

In my art of virtual events series, I've implored vendors to take creative chances on virtual events - and documented the bright spots. But: you don't have to jump into the deep end to deliver ...

As advisers and clients continue to work remotely in many parts of the country, trends that started in March persist. The pandemic is causing a paradigm shift, and advisers who reenvision their ...

Most PR and marketing professionals understand this general rule of thumb for events: "Don't mix analysts with customers, press with analysts, or customers with press." But in the realm of virtual ...

Labroots is delighted to host the 9th Annual Event in the Laboratory Automation Virtual Event Series, scheduled on March 19th, 2025! Dive into the cutting edge of laboratory technology at this free ...

The sky's the limit when it comes to how many people can attend a virtual event. Marketers no longer have to worry about running out of space in event halls or not ordering enough food to keep all of ...

One of the major concerns for event organizers as they shift from in-person to virtual events is how to drive maximum revenue through sponsorship packages. Unlike the established patterns of in-person ...