Donald Norman is rightly famous for his work on the psychology of design that encourages the development of products that are human-centered. Less well-known is his valuable work on emotional design ...

The way we interact with our devices is dramatically changing. Instead of stroking screens, we are chatting with digital assistants. Instead of searching for information, we are seeking advice.

Humans are rational beings. But we are also driven by emotions. How many times have you picked up a bag of chips or a chocolate bar at the convenience store just because they looked appealing? It is ...

A single product can seldom satisfy everyone, so it is essential to understand your intended users' actual and latent needs. The product should provide the functionality to fulfill their needs, and it ...

Written by Rachael Steimnitz, NAMI-NYC's Director of Workplace Mental Health, and Alayna Auerbach, NAMI-NYC's Manager of Workplace Mental Health Design thinking is a methodology known for fostering ...