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How to avoid this design mistake so your logo & brand doesn’t suffer 💡 As logo designers, we often fall into the trap of using generic symbols, and most of the time, that’s a huge mistake.Why? A generic symbol can turn a thoughtful logo into something forgettable, weakening your brand’s visual identity.💡 So what should you do when a client wants a symbol in their logo?🔹 Option 1: Make the symbol more abstract. Aim for something different than what’s easily found online.🔹 Option 2: Combine th
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💥SABOTAGE💥 Took an old logo and rebuilt it from the ground up. Same name, same attitude — but everything else got levelled up. Clean forms, stronger composition and a color palette to pull it all together. Crazy how much of a difference refined process makes! How’s your process evolved over the years? Still the same? Always tweaking? Or ever changing? You don’t even realise it’s happened until you look back and see old projects 🖤 . . . . . . #logo #logos #logotype #branding #logodesigner #gra
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